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About Cassandra Santa Maria

Skilled in Graphic Design, Photography, Advertising, and Digital Signage. Proficient in Adobe Photoshop, Lightroom, Illustrator, and After Effects.

I started off at a print shop in the downtown area of Buffalo, NY where I learned the basics of printing while also working on various design projects for our eclectic customer base.

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After gaining some industry experience I made the move to a content creation and marketing agency which then bloomed into a digital signage provider while still keeping its roots in content creation.

Now, I've stepped into the role of Marketing Director, where I lead branding, content strategy, and marketing efforts to elevate the company's presence. Drawing from my experience in design, advertising, and digital signage, I develop campaigns that connect with audiences while maintaining a strong visual identity. This new chapter allows me to expand my expertise while driving impactful results.​

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With over 14 years of experience, I help clients navigate the ever-evolving marketing landscape, turning their ideas into impactful designs.

My Projects

My Projects

Extend the life of your concrete. About: All Concrete Leveling services explained.

BRANDING &

VIDEO EDITING

Multiple branding materials & video editing

Two scoops of pink ice cream on a waffle cone, delicious treat.

A mix of my product & food photography for different clients

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Tablet screen: Let's find your next destination with passport style card nearby

SOCIAL MEDIA

POSTS

Social media posts for multiple different brands and styles.

Business card and package inserts with logo and thank you text about the brand

Branding, apparel, & social media for an Etsy Storefont.

Stacked business cards with the name FRANKE, phone number and hair background.

Business card design for

a high-end hair stylist.

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Couple sitting on green couch smiling with hat in hand, vintage background.

Edited an old photo to remove scratches, fold marks, and to recolor it.

Glow Yoga Photography

I was asked to photograph this illuminating event in a beautiful & historic building in the Hydraulic District of Downtown Buffalo.

Restaurant interior with a screen showing ''OUR SEASONED SMASHED BURGERS'' with fresh ground beef.

Various digital signage screen layouts, designs, & animation.

Various company items with logo: letterhead, hat, cards, magnets, website, truck design.

Various branding materials

& truck wrap designs.

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Tablet and business card with

Multiple websites for various businesses.

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Momentum Public Affairs logo in black, green, and blue on white background.

Logo rebrand, sticker design creation, & postcard designs.

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Woman in cap, "I HAVE A DEGREE IN ACTING...NOW WHAT?" About acting career.

I created, author & actress, Meghan Deanna Smith's book cover design for her e-book, physical book, & audio book.

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Jack Dempsey's restaurant menu featuring various dishes and pricing details for customers.

MENU DESIGN

11"x17" Folded Menu design for a local restaurant in Buffalo, NY.

Logo reads NTT Precision Painting, Est. 2022 with paint roller and gold accents.

Logo & promo video created for a painting company.

BluRoc capital logo variations with rock icon and BRC abbreviation, About Company.

LOGO CREATION

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Logo design created for

a finanical loan company.​

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Crunch Roll Packaging

PACKAGE DESIGN

Package design, sales materials, & print products.

 

Guud Evul Restaurant's food menu with burgers, fries, and salad for 10% off.

Promotional flyer design to

create more business.

 

Book signing event with Craig W. Turner, author of The Campaign, Thursday, February 10, 2022.

 BOOK COVER ART

Multiple book cover designs and flyers for author  Craig W. Turner.

 

Various company branded documents with a white and blue color scheme.

I created various print projects for Welke Customs Brokers USA.

© 2026 by Cassandra Santa Maria

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